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MARTIN HITS THE STREETS

AD: Brandon Borga

TEAM

Campaign, Activation, DOOH, AI

CATEGORYS

Geico - Miami Ad School

CLIENT

BRIEF

How can Geico help insurance customers make claims faster and free up customer support phone lines?

INSIGHT

Artificial intelligence in customer experience can significantly enhance CRM systems by automating tasks like data entry, lead scoring, and follow-up reminders.​

SOLUTION

Make Martin the Gecko into an AI for Customer Service. Video chat with Martin after scaning DOOH'S or call him directly for any insurance advice!

EXECUTIONS
  1. AI Customer Service Gecko based on Martin.

  2. AI Martin the Gecko hits the streets to solve people’s daily insurance problems.

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How?

AI transforms call centers by providing quick answers to repetitive questions, smart chat that understands natural speech, and advanced routing to match callers with the perfect agents.

 

With Natural Language Understanding (NLU) and data analysis, it offers a comprehensive service experience.

Adding Martin the Gecko's friendly attitude makes calls efficient and enjoyable, turning customer service into a delightfully fast experience.

Why me?

- Martin The Gecko

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WHAT’S NEXT STARTS HERE.

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